Entries by R Steven

Business Plan, Day 1

Weekly Objective: This week our goal is to develop your business plan! “Remember the realization of your plan is worth more than any single transaction. Don’t let your business interfere with your plan, trust the plan and the process.” -Tom Ferry This week’s plan: Monday:  Develop a Vision Statement for your Business & Understanding the One […]

Networking, Day 5

DAY 5: Friday Objective: Learn how to have a successful client appreciation party If you’re in the real estate industry, and you’re not doing client appreciation parties, you are missing out on a golden opportunity to generate repeat and referral business and to connect with your clients. You’re going to want to do at least 2, ideally […]

FSBO, Day 4

DAY 4 Thursday Objective: Marketing Action Plans; Value – Customer Service – Net More Salespeople call and get to their pitch quickly: Are you ready to list with me? Are you ready to hire an agent? Are you ready to turn this over to a professional? That isn’t going to get you the deal. You have […]

FSBO, Day 1

This week’s plan: Monday:   What is FSBO?  Why FSBO? Tuesday:   What are they thinking, get into their mindset. Where and how you find FSBOs Wednesday:   The Dos and the Don’ts Thursday:   Marketing Action Plans: Value – Customer Service – Net More Friday:   Scripts and Getting the Appointment DAY 1 Monday Objective: What is FSBO?  Why […]

FSBO, Day 2

DAY 2 Tuesday Objective: What is a FSBO thinking? Get into their mindset. Where and how do you find FSBOs? As a real estate agent, you already understand the challenges facing “For Sale By Owners.” Not only do their homes fail to sell quickly and for less money, but the seller often winds up in over […]

FSBO, Day 3

DAY 3 Wednesday Objective:  The Dos and Don’ts of FSBOs Most agents are rude to FSBOs. Nobody likes to work with someone who is rude. So, when you approach the FSBO the way that most agents do, you will destroy any chance you have of listing that FSBO. By showing a genuine interest in helping them, […]

FSBO, Day 5

DAY 5 Friday Objective: Dialog, Call and get the appointment The approach to calling on FSBOs in this training will be to add value and follow up with a call. As you start the marketing plan you will be using some form of these scripts to progress the seller into a listing appointment. However, more success […]

Scripts, Day 1

“Feeling guilty about not prospecting takes more energy than the actual prospecting” This Week’s Plan: Monday:   Introduction; Scripts to Dialogues Calling Makes a Difference; Tips on working with Buyers and Prospecting Tuesday:   Six Steps to Effective Prospecting Wednesday:   Everything You Need to Know for Effective Roll Playing Thursday:   Leading Questions & Qualifying Questions; Test Closings […]

Scripts, Day 2

DAY 2 Tuesday Objective:  Six Steps to Effective Prospecting Imagine a prospecting system that can generate 50-1500 prospects per month. Impossible, you say? Your current prospecting program generates only a fraction of that number of appointments, and you’ve used everything. By implementing lead generation systems and utilizing technology you will have the ability to generate more […]

Scripts, Day 4

DAY 4 Thursday Objective:​​​ Leading Questions & Qualifying Questions; Test Closings Leading Questions The three reasons people move forward with the decision to buy a home are: location, price and motivation. Once you have established all three of these, they are ready to sign. The best way to recall a question is to use word association. For example, […]