Entries by R Steven

5-5-5-5, Day 1

Weekly Objective: To successfully construct your Daily/Weekly Prospecting Schedule. This week’s plan is to construct a daily/weekly schedule to contact your current Buyers, Sellers, Prospects, Business Associates, Friends, or Sphere of Influence on a daily basis to stay top of mind. Watch: Become Prospecting Ninja Does the very thought of real estate prospecting make you […]

5-5-5-5, Day 2

DAY 2 Tuesday’s Objective:  Identify the Prospect As you make connections, it’s important to remember to nurture those relationships so they can thrive. Remember all those “no, thanks” that really mean “not yet”? Those prospects will require the service of a real estate professional some day and you want to be the one they go […]

5-5-5-5, Day 3

DAY 3 Wednesday’s Objective:  Create your Opening Line or Elevator Speech I strongly recommend that you create a strong opening you can use on the telephone. There’s nothing more powerful, effective or efficient to start a conversation that communicates who you are, and how the lead or client would benefit with working with you.  Take […]

5-5-5-5, Day 4

DAY 4 Thursday’s Objective:  Make the Call Start off by focusing on your sphere. Get comfortable calling people by calling those you’re closest with first and telling them all about your new career and how you’d love if they would work with you or recommend you to their friends. These are your people! They want […]

5-5-5-5, Day 5

DAY 5 Friday’s Objective:  Putting it All Together Too many salespeople make prospecting too complicated.  That is the difference.  They schedule time to do it.  They have a system that they execute. It works.  It sets them apart. Each day this week you were given one specific task to complete, now we are pulling all […]

CMA, Day 1

Weekly Objective: To learn basics of generating a CMA. This week’s schedule is as follows: Monday: Understanding what a CMA is Tuesday: Educating yourself about the subject property and the area around it Wednesday: Using the MLS to do a CMA Thursday: Making Adjustments Friday: Presentation Tools for CMAs DAY 1 Monday’s Objective: Understanding what […]

CMA, Day 3

DAY 3 Wednesday’s Objective: Using the MLS to do a CMA MLS – The best tool: Regardless of where you sell real estate, your Multiple Listing Service (MLS) is the ultimate tool to assist a Realtor in creating a professional CMA. MLS usually will have much more data than public tax records and Zillow because you […]

CMA, Day 4

DAY 4 Thursday’s Objective: Making Adjustments Adjusting Value for Property Differences: When comparing similar properties, there are always differences. Be sure to account for differences in your subject property’s value by adjusting the comparable properties.  Add or subtract value for difference in lot or acreage size. Do the same for feature differences, such as bedrooms, […]

CMA, Day 5

DAY 5 Friday’s Objective: Learn about the different presentation tools. TOOLS CMA tools are for presentation not value creation. The CMA tools out there don’t actually do the work. You have to do the work. Please do not use those tools to generate estimated values. The best approach is one of education and understanding. Unless […]

Industry Partners, Day 1

Weekly Objective: Identify your preferred vendors and establish relationships with your industry partners. Monday: Title & Escrow Tuesday: Lender Wednesday: Home Inspector Thursday: Marketing Friday: Other Industry Affiliates This week, your focus is on compiling a preferred vendors list. These are industry affiliates that you will work with often and develop a relationship with. Your […]