Entries by R Steven

Open Houses, Day 1

Weekly Objective: To successfully complete your first open house this weekend! This week’s plan will be as follows: Monday: Selecting the property Tuesday: Researching the area and property Wednesday: Driving traffic to your open house Thursday: Converting visitors Friday: Final Prep for the Open House DAY 1 Monday’s Objective: SELECTING THE PROPERTY Choosing the right […]

Social Media, Day 5

DAY 5 Friday’s Objective: Automating the Process Automate the process. You are busy. You are managing your own business, meeting clients, showing homes, hosting open houses, prospecting & connecting with your sphere. Save some time with your social media posting. There are platforms that allow you to upload your posts to all of your social […]

Social Media, Day 4

DAY 4 Thursday’s Objective: Social Media Tips Use the 80/20 rule when posting on social media. 80% of what you post should be items of value – lifestyle, customer interests, upcoming local events, etc. 20% can be business plugs – all your listings, value proposition, etc. Interact with your sphere on their pages and posts – […]

CRM & Sphere of Influence

Today’s Objective:  Understand the power of your database and your relationships. Then compile your database and get you familiarized with using a CRM system. CRM = Customer Relationship Management SPHERE OF INFLUENCE = A group of people you have some influence on because they know you. Family, friends, previous/current colleagues, former classmates, church/organization/activity mates, etc.  Your sphere/database […]

Categorize Your CRM

Today’s Objective: Learn how to categorize your database. Yesterday you began compiling your database and the contact information for everyone you know – a daunting task. But once you’ve done your original list, you will only need to add new contacts as you make them, and that’s a breeze. I’m sure you’ve noticed that your database […]

CRM, Day 3

DAY 3 Wednesday’s Objective: Sign up for a CRM and upload your database to it. Sign up for a BoomTown Account: Why do we recommend BoomTown? First, it’s attached to your unique predictive website. Second, thousands of drip campaigns. Third, it is a robust system that has many features, and tutorial videos to aid in […]

CMA, Day 5

DAY 5 Friday’s Objective: Learn about the different presentation tools. TOOLS CMA tools are for presentation not value creation. The CMA tools out there don’t actually do the work. You have to do the work. Please do not use those tools to generate estimated values. The best approach is one of education and understanding. Unless […]

Industry Partners, Day 1

Weekly Objective: Identify your preferred vendors and establish relationships with your industry partners. Monday: Title & Escrow Tuesday: Lender Wednesday: Home Inspector Thursday: Marketing Friday: Other Industry Affiliates This week, your focus is on compiling a preferred vendors list. These are industry affiliates that you will work with often and develop a relationship with. Your […]

Industry Partners, Day 3

DAY 3 Wednesday’s Objective: Identify 2 home inspectors you would like to work with. You can always have a go-to home inspector, but it’s good to have more than one option in the queue, especially during the spring and summer when business picks up and inspectors get busy. You want your home inspector to be […]

Industry Partners, Day 4

DAY 4 Thursday’s Objective: Learn more about your marketing options. You’ll use print materials as a Realtor® – open house or listing flyers, business cards, postcards or other mailers, etc. Silvercreek® Realty Group has partnered with a few companies to help agents with their marketing needs. Also reach out to lenders as some are willing […]