Step 18 – Google My Business
Setting up Google My Business (GMB) is an essential step for real estate agents for several reasons:
- Enhanced Visibility: GMB listings appear prominently in Google search results and Google Maps, increasing your visibility to potential clients searching for real estate services in your area.
- Local SEO Boost: Having a GMB listing optimized with relevant keywords, photos, and accurate business information can improve your local search engine optimization (SEO) rankings, making it easier for clients to find you.
- Credibility and Trust: A well-maintained GMB profile instills trust and credibility in potential clients, as it provides essential information such as business hours, contact details, and customer reviews.
- Increased Website Traffic: A GMB listing with a link to your website can drive traffic directly to your site, allowing potential clients to learn more about your services and listings.
- Customer Engagement: GMB offers features like Google Reviews and Q&A, enabling real estate agents to engage with clients, address inquiries, and showcase positive feedback from satisfied customers.
- Insights and Analytics: GMB provides valuable insights into how customers find your business, interact with your listing, and engage with your content, allowing you to refine your marketing strategies and improve your online presence.
Overall, setting up Google My Business is essential for real estate agents to establish a strong online presence, attract more clients, and grow their business effectively in today’s digital landscape.
ACTION ITEM:
Link to Google: How to add or claim your Business Profile on Google
RESOURCES:
YouTube Video Realtor Google Business Profile Setup/Optimization for Higher Ranking
Icenhower Google Review Request
For the complete training module go to the Silvercreek Success Icenhower Training Suite and complete the Google Local Services Ads for REALTORS® and Additional Online Lead Sources Module
